Human Interaction with Mobile Devices and Applications has been increasing Exponentially. According to research, it is estimated that a smartphone user actively spends 2 hours and 15 minutes each day using apps. It is important to get the user on our application during this period. How Would You Do That?
The Answer is User Experience (UX)
User differentiates between the good mobile application and bad mobile application with the User Experience. Today in this article we are presenting an exclusive guide to enhance the user experience and build outstanding Mobile Applications.
What is User Experience (UX)?
User Experience includes all the factors that end-user experience while using a product, system, or device. User\’s Perceptions About Utility, ease of use, and efficiency describe the different aspects of User Experience (UX).
Importance of UX in Mobile Application
A Good Experience makes you stand out from the competition. Great Mobile UX designs are characterized by the following factors.
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Adaptability to Different Devices
Your Mobile App must have a responsive design so that your application works flawlessly on every device and platform. Adaptability ensures a larger target audience.
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Brand Oriented Designing
Your App Design must portray the theme and brand persona of your business. Designing plays a significant role in attention-grabbing and can largely affect mobile app user engagement.
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The functionality of Mobile Application
Every link and every tap available on the Mobile Application is important for the overall user experience. The mobile application must offer functionality that is easy, and reliable to use.
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Keep the Mobile Design Easily Navigable
Your Mobile App Must be easily navigable and convenient to use. A UX that offers the flexibility of navigation throughout the application indicates a good sign of UX.
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Usability of the Application
Your Mobile App structure should cater to the needs of users. Your Mobile UX should be designed such that the user query gets addressed quickly and in simple steps.
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Brand Value of Your Business
Your Mobile App design must communicate with users and give them the value of the service or product that you offer. Good Mobile UX ensures the brand value of your company.
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Speed of Mobile Application
The Time spent by the user on mobile applications is inversely proportional to the loading speed of the Mobile Application. A user of Mobile Application is a very impatient individual. It is estimated that 50% of the user leaves the application if the loading times exceed over 3 sec.
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Offer a visual distracter
Offering the visual distracter is one of the best ways to keep the user engaged with the mobile application. If the mobile app offers users something interesting to look at while waiting, then the users will pay less attention to the weight itself. Even a basic fine animated waiting indicator can keep users’ attention while they are waiting.
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Skeleton Structure to visualize Quick Loading
A screen skeleton appearing at the start of your app gives the impression to the user that your app is fast and responsive. Unlike, the other loading indicators that show laziness and the negative impressions of the application.
A2 Consulting LLC offers a wide range of new mobile application development services in both Android and iOS. Ensuring a great UI/UX is our top priority for all projects. Our Team has Expertise in Native and Hybrid Applications which helps in scaling the growth of the business. Contact Us Now to start a project with us.